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DemographicsThe cities of Raleigh, Durham and Chapel Hill make up the region known as the "Triangle". The Triangle area consistently appears in Money, Forbes and Fortune Magazines as one of the best places to live, work, raise a family, and pursue higher education in the U.S.

Add the blue collar and rural flavor of the surrounding areas that are within L&E Research’s recruiting area and you have a market whose diversity is unparalleled in the U.S. The diverse population and businesses located in the Triangle make it an ideal demographic pool for focus group qualitative research. From the high educational and income levels of the metro population to the large concentration of medical and technologically savvy personnel in the Research Triangle Park, just minutes from our Raleigh focus group research facility, the Triangle is a diverse demographic pool with a wealth of articulate, informed people. Raleigh also has one of the highest Internet connectivity rates in the country, which is very attractive to those clients who operate in the hi-tech and Internet industries.

For your convenience, we have provided zip code and demographic information, or you can contact us and we’ll be happy to provide you with complete information on our focus group qualitative research market and how it can help your project. Here are just a few facts about the area cities from which we recruit:

  • #1 Fastest-Growing Metropolitan Area in the Country (Raleigh-Cary) - U.S. Census Bureau, March 2009
  • #1 Most Wired City (Raleigh, NC) - Forbes.com, March 2010
  • #1 Top City for Small Business (Raleigh, NC) - Bizjournals and portfolio.com, February 2009
  • #1 Best Place for Business and Careers (Raleigh-Cary) - Forbes.com, March 2009
  • Strongest Metro Area in North Carolina (Raleigh-Cary) - Brookings Institution, June 2009
  • #1 City Where Americans Are Relocating (Raleigh)- Forbes.com, April 2009
  • #1 among America’s Smartest Cities--from First to Worst (Raleigh-Cary MSA plus Durham MSA) - The Daily Beast, October 2009
  • #1 City with Best Economic Potential (Raleigh)- fDi Magazine, April 2009
  • #1 Best Place to Live in the U.S. (Raleigh, N.C.) - msnbc, June 2008
  • #1 Best Place for Business and Careers (Raleigh, N.C.) - Forbes.com, March 2008
  • #2 Most Efficient Airport in North America for 3rd Consecutive Year (RDU International Airport, Morrisville) - Air Transport Research Society, July 2009
  • 2nd Best State to Do Business In (North Carolina) - Chief Executive Magazine, March 2009
  • #3 Metro Area for Overall Well-Being (Raleigh-Cary) - Gallup-Healthways Well-Being Index, February 2010
  • #3 Best Place to Launch a Small Business (Raleigh-Cary) - Fortune Small Business, October 2009

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