Publications

Applying Qualitative Research to Marketing Challenges: Better Insight, More Success!

eBook

We are pleased to announce the release of our latest eBook, Applying Qualitative Research to Marketing Challenges: Better Insight, More Success!

This eBook provides ideas and suggestions for ways you can expand your use of qualitative research by exploring the top business applications for qualitative methodologies, including:

  • Building Your Brand
  • Launching New Products
  • Improving Customer Satisfaction
  • Evaluating Product Usability
  • Developing Better Concepts
  • Leveraging Employee Insights


​To get your free copy of the eBook, click the button below.

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