How to Write Better Screeners to Get The Right Respondents | With David F. Harris
Take the time and struggle out of writing screeners and start getting the right respondents for your qualitative research.
Screeners are ultimately short questionnaires. But unless they are written extremely well, the quality of respondents will suffer. On May 13, 2016, L&E will host a webinar with David F. Harris, author of, The Complete Guide to Writing Questionnaires: How to Bet Better Information for Better Decisions. David will provide detailed examples of how to improve your screeners to get better respondents for your qualitative research.
To download a PDF copy of David's presentation from the workshop, click here.
About David F. Harris
David F. Harris conducts qualitative and quantitative research for companies in a variety of industries. As founder of Insight & Measurement, he also conducts training and consulting on questionnaire design and screener development. He is author of, The Complete Guide to Writing Questionnaires: How to Get Better Information for Better Decisions. He received his B.A. from Reed College, in Portland, Oregon, and his M.A. in Quantitative Psychology from the L. L. Thurstone Psychometric Laboratory at the University of North Carolina at Chapel Hill.