Webinar | 6 Steps to Perfect Qual- Step 6: Maintaining Client Relationships

Market Research, Qualitative Research, Webinar



On November 14th, 2018, L&E hosted our final webinar in our webinar series for 2018. The topic was maintaining client relationships.

Guest Speakers: 

  • Sherry Behnke, Consumer Insights Manager, Kimberly-Clark
  • Megan Nerz, Market Research Consultant/Owner of MLN Research
  • Merrill Dubrow, President/CEO, M/A/R/C Research

Maintaining client relationships and nurturing leads may seem time consuming, but for consultants and corporate researchers it’s a vital resource in building trust between your company and clients (both new and old). This is especially important when you’ve finished a project with a client; it’s your chance to remind them that your service is valuable enough to use again and again.

In this webinar you’ll learn how to:

  • Create meaningful client relationships to encourage repeat business
  • Create engaging thought-leadership content to demonstrate industry expertise