Industry Insights Archives - Page 8 of 8

Research on Research | New White Paper

DWG Admin on November 19, 2019

White Paper Download

L&E’s journey to understanding our research participants

Is great qualitative research recruiting important to you? We hear from clients that great recruiting ranks pretty high, which means quite a bit to L&E since we are passionate about recruitment.

We are so passionate that our Research Design Engineer conducted research with our own research participant panel to learn more about what motivates and excites our participants. So we ask you again, is great qualitative research recruiting important to you? If so, download Renee’s white paper and learn about the research we’ve done to help deliver better recruitment solutions to you.

To continue reading, download the report, by clicking here (no form to fill out).

Qual Research Deserves Better Than Quant Panels

DWG Admin on November 6, 2019

Report Download

Comparing recruiting from the L&E qualitative panel to recruiting from a quantitative panel

If you downloaded our white paper Is your qualitative research helpful or harmful? and you’d like to learn more about the research that was conducted, look no further then the report done by Insight and Measurement’s David F. Harris. He compared recruiting 30 people from the L&E qualitative panel to 30 people recruited from a quantitative panel for a two-day online qualitative study.

The motivation for this research stems from a trend in the industry of recruiting from quantitative panels for qualitative research in order to ostensibly save time and money. Interested in learning more about the findings of David’s research?

To continue reading, download the report, by clicking here (no form to fill out).