L&E Research Announces New Technology Partnerships

Qualitative Research, Technology, Virtual Environment

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Raleigh, NC – August 31, 2017 – L&E Research, the preferred choice for recruiting and facilities in the qualitative market research industry, is pleased to announce its new partnerships with leading technology companies Aha!, IDG (Informed Decisions Group), Isobar and LivingLens. 

“The latest Corporate Researcher Report from Quirk’s suggests there is a considerable gap between the qualitative methodologies clients are curious about and what they’re actually using.  Newer methodologies like virtual reality, biometrics (including neuromarketing), and online qualitative software still face questions from corporate researchers. That gap is continuing to close and companies are looking to find new ways to get answers to their questions better, faster and whenever possible, at a lower cost,” said Brett Watkins, President of L&E Research. “We are excited about these new offerings we can provide to our clients in the methodologies of virtual reality, video analytics, online emotional measurement tools, in-the-moment online tools and L&E’s own 360° streaming.”

“Aha!, IDG, Isobar and LivingLens are the most forward-thinking leaders in qualitative technology, and we’re proud to partner with them to offer our clients a wide array of choices to solve any qualitative research challenge. L&E’s unique team of Research Design Engineers (RDEs) who are trained in the latest qualitative methodologies and the latest technologies used to execute them, help guide clients toward finding the right answers to solve their business problems. With L&E’s combination of talent and technology, we’re a one-stop shop for clients and their qualitative research needs.”

About L&E Research

L&E Research specializes in qualitative research recruitment and provides additional qualitative market research solutions including focus group facilities, online qualitative technologies and more. L&E is headquartered in Raleigh, NC and has been named to the Inc. 5000 list of fastest growing private companies in the U.S. multiple times. In addition to a virtual presence nationwide, L&E has physical office locations in 7 markets, including Cincinnati, OH; Columbus, OH; Charlotte, NC; Minneapolis, MN; Raleigh, NC; St. Louis, MO and Tampa, FL.

Contact:

Michelle Landmesser
Vice President of Sales
L&E Research
919-256-9610
www.leresearch.com

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