Smoother Projects. Smarter Decisions. Fewer Surprises.

Getting research right isn’t just about who you recruit or what you ask. It’s about how every step is managed – before, during, and after fieldwork. That’s where certification matters. At L&E Research, our quality systems are built on globally recognized best practices, helping you avoid missteps, reduce friction, and deliver cleaner insights from the start.

We’re proud to be certified to the international quality standard for managing research projects. That certification exists in the background of everything we do, but the outcomes speak clearly for themselves: smoother execution, better alignment, and fewer surprises.

So what does that mean for you as a client or research partner?
Here are five advantages of working with an ISO 20252 certified organization.

1. Built-in Quality at Every Step  

ISO 20252 outlines strict process requirements for every phase of research project execution. That means quality is not something we add at the end. It’s embedded from the very beginning. From proposal development through fieldwork and reporting, each step is guided by documented procedures, checks, and controls. These measures reduce error and improve consistency.
This translates to research outcomes that are not only reliable, but also replicable across projects, methodologies, and markets.

2. Confidence in Methodological Rigor  

ISO 20252 includes annexes that define specific standards for various research methodologies, including qualitative interviews, online surveys, ethnography, data management, and more. L&E’s certification covers all six annexes. As a result, our entire portfolio of services operates under the same high standards.
When your project involves a specialized audience or a complex methodology, you can trust that the execution will meet globally recognized expectations for rigor.

3. Clear Project Documentation and Transparency 

Documentation is a core requirement of ISO 20252. Every project is governed by clearly defined protocols and procedures. This is something clients often don’t see until they work with a certified partner. The structure and clarity this provides helps clients understand exactly how recruitment, moderation, data handling, and reporting are managed.
Whether you’re onboarding a new vendor or expanding research to a new region, working with an ISO-certified partner can eliminate uncertainty and align expectations from the start.

4. Audit-Ready Operations 

ISO 20252 certification requires an external audit by an accredited body (like CIRQ) every three years, with annual surveillance audits in between. This level of oversight ensures that certified organizations remain compliant, current, and continuously improving.
In regulated industries or when dealing with high-stakes data, the assurance that your partner is audit-ready is not just comforting. It’s critical.

5. A Commitment to Excellence, Not Just Compliance   

Any company can claim quality. Fewer can prove it. Certification to ISO 20252 is a signal to clients that your research partner has gone through an independent, rigorous evaluation process. It reflects a commitment not only to doing the work, but to doing it well. That means consistently, transparently, and with your project outcomes in mind.
At L&E Research, ISO 20252 isn’t just a credential. It’s part of our operational DNA.

Looking for a Research Partner You Can Rely On?  

Whether you’re sourcing qualitative participants, conducting a national survey, or managing a complex, multi-market study, working with an ISO 20252 certified partner ensures your insights rest on a foundation of reliability and process excellence.
Let’s have a smarter conversation. Contact us to learn how L&E Research can help bring quality, consistency, and clarity to your next project.