L&E Webinar Series
Technology Partners – Discussion with AYTM & QualSights
March 18, 2020
Join us for our first webinar of 2020 at your own convenience (via on-demand) and learn about the newest technology companies that L&E has partnered with to make your research process not just easier, but seamless from start to finish. Our Research Design Engineer, Renee Wyckoff, hosted this panel discussion and in this webinar you will get a brief overview of the functionality of each tech tool:
- Quantitative market research survey platform from tech partner, AYTM (Ask Your Target Market)
- Qualitative insights platform from tech partner, QualSights
- Hear about real use case scenarios from each tech partner and how it can apply to your projects – including how COVID-19 has effected the research industry and what you can do to keep your projects moving along!
About Brianna Boyer
Brianna started her career over 6 years ago as a research assistant and quickly became a partner at a full-service research firm before joining AYTM as Director of Research. Her passion for helping clients understand the power of data has helped AYTM’s innovation team to continually advance automated research test outputs that traditionally require custom data processing. In addition to her support on platform development, Brianna also strives to make advanced methodologies such as conjoint, MaxDiff, and TURF more accessible and less intimidating for clients by designing custom simulators and other tailored outputs.
About Nihal Advani
Nihal is a product & marketing expert and the Founder & CEO of QualSights. He spent his teenage years as an internationally ranked tennis player, but after a stint at Google while in college, he decided to follow his passion for technology instead. Upon graduation he joined Microsoft, where he spent five years working in marketing & data roles across Search (Bing) and Display, including as Program Manager for the Microsoft Media Network. Nihal combined his entrepreneurial spirit and interest in seeing/understanding the world by launching QualSights – a visual insights platform that helps companies understand human behavior authentically & efficiently at global scale.