After 20 successful years, the Eggers stepped down in 2004 when Brett Watkins, formerly with Management Research and Planning Corp., took over as President. In the years since, L&E has exploded, opening new focus group facilities in Tampa in 2010; Charlotte and St. Louis in 2013; and Cincinnati, Baltimore and Columbus (OH) in 2014. This growth resulted in L&E Research being named to the 2014 Inc. 5000 list.

According to Watkins, “Our success is largely because two things: the foundation of a client-focused culture created by Lynne and Ed from day one… and by our on-going commitment to recruit, hire and train the best staff in the research industry.”

About L&E Research

L&E Research provides focus group facilities and services in mid-major markets in the Southeast and Midwest, offering a diverse alternative to the over-researched major markets. L&E Research connects clients with customers, consumers, medical professionals, patients, business professionals, and more – for virtually any market research project. They make efficient and accurate connections through the ongoing development of L&E’s software and technology solutions.

Contact

Michelle Landmesser

Director of Marketing

mlandmesser@leresearch.com

919-610-8400

By design, this expansion increases L&E Research’s stronghold in secondary markets. Watkins explains, “Secondary markets are so under-served, yet offer such tremendous potential.  Last quarter, 40% of our recruits were new to market research – that’s two in five people who had never participated in research before. L&E’s engagement in these exciting under-served cities is the reason; cities like Columbus, Charlotte and Raleigh are seeing rapid economic growth. Tampa, Cincinnati, St. Louis and Baltimore are experiencing rebirths as a result of the investments made to revitalize their communities. Yet, these locations see less research because companies frequent the same three to four cities in neighboring regions. We’re investing in making connections with these communities, and engaging clients by demonstrating how it can be improved. The result is better research – and our clients cannot help but take notice.

For more information about L&E’s newest locations and services, contact:

Charlene Randall

p: 919-256-9604

e: crandall@leresearch.com

Cincinnati is a progressive 15-county region at the intersection of Ohio, Kentucky and Indiana – and an all-together surprising region that is a global business center with 10 Fortune 500 companies, more per capita than New York, L.A. and Chicago, and more than 400 foreign-owned firms with great accessibility to customers and suppliers across the world. A recent $2.6 billion redevelopment of the downtown area gave the city a giant economic boost by attracting businesses and residents back to the city’s urban core.

Watkins adds, “Cincinnati, Ohio marks L&E Research’s 3rd expansion in less than a year, following Charlotte, North Carolina and St. Louis, Missouri. We anticipate additional expansion in the near future. We believe qualitative research is very much alive and kicking, and secondary markets provide a fresh perspective that our clients are seeking. We continue to make connections in our communities, delivering fresh recruits of engaged consumers through our advanced technologies. We have an incredible team that builds solid relationships, which is a model we strongly believe in, and in which we will continue to invest.”

L&E Research is independently owned and operated by Brett Watkins, President, founded in 1984. The Headquarters location is 5505 Creedmoor Road, Raleigh, NC 27612. L&E Research is Impulse Survey Top Rated with additional facilities in Charlotte, NC, Cincinnati, OH, St. Louis, MO, and Tampa, FL. L&E Research provides companies with the tools, resources, and people, to improve and develop new products and services.