Kristi Geist

Kristi has been in the market research industry since 2021, beginning as a Database Development Assistant and advancing to Panel Engagement Specialist at L&E Research. She specializes in using social media platforms to recruit diverse participants and build engaged research communities. Known for staying ahead of digital trends, Kristi plays a key role in connecting L&E with the right audiences through innovative, compliant, and effective outreach strategies.
Kristi has been roller skating since 2020 and competed at RollerCon in Las Vegas in 2023, where she earned the award for Best Fall. She also enjoys baking, drawing on experience as a former cake decorator. Whether on eight wheels or in the kitchen (sometimes both!), Kristi believes creativity, confidence, and a little humor go a long way.

James Hubbard, Jr.

James has been leading Engineering, Product, and Technical Teams since the early 2000s. With roots in Software Engineering he quickly found passion for Technical Product Management. Before joining L&E he spent a decade at Apple leading teams and projects in Consumer Support, Global Supply Chain, and Identity & Access Management (IAM). Recently, he has been focused on Enterprise AI Implementation including building tools and conducting research involving Agentic AI and Synthetic Data.

James spends his downtime with his wife and 3 children. They enjoy taking in unique experiences and enjoying nature. He’s a dedicated mentor focused on helping people with major career shifts. He’s a self-proclaimed “HUGE Sci-Fi Nerd” who’s favorite franchise is Stargate and a faithful Commanders fan.

Lori Carnot

Lori Carnot has a Master’s from Montclair State University and a B.S. in Direct Marketing from FIT. Her career includes telecom sales, pharma and chemical marketing, and running her own freelance marketing business. She joined L&E Research in 2019, advancing from participant to Recruiter, then Project Associate, and now National Account Manager, reflecting her adaptability and commitment to client success.

Outside of work, Lori is married and the proud mother of two amazing boys. She is an animal lover and has several pets. Lori enjoys boating, fishing, snorkeling, scalloping, spending time with family & pets, travel, watching movies, taking trips to Disney, and caring for her saltwater mixed reef aquariums. Fun fact: Lori holds a car racing license.

John Lathrop

John is a California native and proud Ohio State graduate with over 20 years of experience in management and hospitality. Known for his encouraging spirit and uplifting presence, John brings both warmth and leadership to every environment he’s a part of.

A devoted fan of college football, he never misses a Buckeyes game and balances his weekends with travel adventures or quality time spent with friends and family. John blends classic charm with a vibrant, down-to-earth personality that makes everyone feel at home.

Cindy Del Villar

Cindy has been working in the market research industry since 2017, supporting end-to end execution of data collection for a variety of projects in the Dominican Republic market. She has a Marketing Degree with a specialization in Planning and Strategy. Cindy became passionate about consistently building positive relationships with her clients and providing an exceptional experience with every interaction. Cindy proves to be a quick learner, problem-solving and detail-oriented person.

Steven Perkins

Steven has been working in web development since 2004, and in a senior developer role since 2010. Much of his experience has been spent developing heavily data-driven web applications across a variety of industries, including education, distribution, health care, and market research. Steven has always maintained a focus on quality and data integrity. Outside of work, Steven is usually spending time with his family. In the evening, he likes to wind down playing video games. Steven lifts weights and exercises regularly to help clear his mind and stay healthy. When time permits, Steven can be found tinkering with RC cars and running them around the yard.

DeAnna McGee

DeAnna joined L&E Research in 2023 in the Human Resources Department. She quickly grasped the department and company’s culture and needs. In just a short time, she was promoted to Human Resources Manager. DeAnna loves all aspects of Human Resources. She is passionate about helping employees in any way possible. Her background is in Human Resources and Employee Benefits.

Ruby Collier

Ruby joined the L&E Research finance team in 2019 and has enjoyed learning as much as possible about the market research industry. A former accounts receivable assistant and then a school teacher, she was ready to leave the classroom behind and return to the world of finance. The added responsibilities of human resources has been exciting to learn and add to her knowledge base. Ruby looks forward to serving the employees and clients of L&E for years to come.