L&E knows that finding the right people to talk to is the key to a successful market research project, and we are passionate about connecting our clients with the best respondents for their research.
Since 1984, L&E has successfully recruited consumers, healthcare professionals, and business professionals - for virtually every type of market research project. Discover our top-notch facilities and recruiting services in Charlotte, Cincinnati, Columbus, Minneapolis, Raleigh, St. Louis, Tampa, and Baltimore.
Ethnographic market research aims to understand the consumer in her natural environment. Typical ethnographic research requires a skilled interviewer to conduct the research onsite or in the respondent’s home, but a growing trend in market research is to employ a technique known as Unobtrusive Observation, in which the ethnography takes place without the interviewer present. On August 19, 2016, L&E hosted a webinar, The What, When, Why & How of Unobtrusive Observation, with guest speakers Abbe Macbeth, PhD and Jason Rogers, PhD of Noldus Information Technology.
We'll be on trains, planes and automobiles when L&E hits the conference circuit this fall and winter. You can also join us virtually for one of our webinars or in-person at a local charity event - We hope to see you soon!