by leresearch | Dec 7, 2021 | Publications, White Paper
LANDING A FULL 360 VIEW OF THE CONSUMER Technology is bringing researchers, stakeholders and brands closer than ever to their consumers. Small consultative researchers and corporate researchers alike need to provide the same impact from their research. Now, no matter...
by leresearch | Dec 7, 2021 | Publications, White Paper
Once you’ve completed your qualitative research, it’s crucial to communicate the results in a way that motivates clients and stakeholders to take action. So, how can this be accomplished? This penultimate white paper of our series explains the importance of telling...
by leresearch | Dec 7, 2021 | Publications, White Paper
To get to the heart of qualitative analysis, you need to dig deep, as well as scope the bigger picture, to provide actionable insight for the client to address the problem. This next L&E trust guide sets the scene for the current scale of qualitative data, and...
by leresearch | Dec 7, 2021 | Publications, White Paper
STEP 3: FIELDWORK & DATA COLLECTION When you back your fieldwork and data collection with the latest technology, you can’t go wrong. Download the latest L&E trust guide to access new (and go-to) qualitative research techniques, along with the in-the-moment...
by leresearch | Dec 7, 2021 | Publications, White Paper
STEP 2: QUALITATIVE RESEARCH RECRUITING How do you get the best insight? You recruit the best possible participants. This L&E trust guide shares the power behind quality recruits with a series of best practice steps. Turn these qualitative recruitment best...
by leresearch | Dec 7, 2021 | Publications, White Paper
STEP 1: QUALITATIVE RESEARCH DESIGN With an optimized research design, a small consultancy can really punch above its weight. This first official L&E trust guide shares the path to an optimized research design to start you out on your qualitative journey. This...
