by leresearch | Jun 30, 2023 | Focus Groups, Market Research, Qualitative Research, Quantitative Research, Technology
In the ever-evolving world of business, market research plays a crucial role in understanding consumer behavior, preferences, and trends. To conduct effective market research, having access to a large multipurpose space can provide numerous benefits. L&E Research...
by leresearch | Dec 7, 2021 | Focus Groups, Market Research, Qualitative Research, Technology
New Tools for Better Insights In part one of this blog, we discussed using AI to aggregate feedback and tap into data sources that may be too large or complex to analyze without AI. Yogi is emerging as a useful platform to identify and analyze data efficiently. Yogi...
by leresearch | Sep 23, 2021 | Focus Groups, Market Research, Qualitative Research, Technology, Virtual Environment
Covid-19 Changed the Way We Conducted Research Covid-19 impacted the market research industry in a countless number of ways. L&E Research, like many other qualitative research firms that offer in-person facility solutions, saw a drastic decline in face-to-face...
by leresearch | May 14, 2020 | Focus Groups, Market Research, Qualitative Research
Raleigh, NC – March 2, 2020 – L&E Research, the preferred choice for qualitative research in the U.S., is pleased to announce its continued expansion with the recent addition of New York Consumer Center in New York, New York. The addition of the midtown...
by leresearch | Jul 26, 2019 | Focus Groups, Market Research, Recruiting
Whether you’re conducting qualitative or quantitative market research, the quality of your respondents is the most critical factor in your project’s success. Excellent recruiting is a three-way street requiring strong communication and understanding between the...
