Feeling like you’re behind the curve on the latest technologies used in qualitative research? Thinking about integrating the latest and greatest tech into your next project, but unsure of who to turn to?

Join us for our first webinar of 2019 and learn more about the technology companies that L&E has partnered with to make your research process not just easier, but seamless from start to finish. Our Research Design Engineer, Renee Wyckoff will be hosting this panel discussion and in this webinar you learn more about:

• Cloud-based collaboration platform from tech partner, Batterii
• Online Transcription Portal and Keyword Search from tech partner, Focus Forward
• The Virtual Aisle from tech partner, Informed Decisions Group (IDG)
• Video Analytics from tech partner, LivingLens
• Online insights communities/online research platform from tech partner, Recollective

Maintaining client relationships and nurturing leads may seem time consuming, but for consultants and corporate researchers it’s a vital resource in building trust between your company and clients (both new and old). This is especially important when you’ve finished a project with a client; it’s your chance to remind them that your service is valuable enough to use again and again.

We will discuss best practices for effective marketing strategies to ultimately build your relationship with clients. In this webinar you’ll learn how to:

• Create meaningful client relationships to encourage repeat business
• Create engaging thought-leadership content to demonstrate industry expertise

Putting together qualitative analysis and communicating qualitative insight can seem a daunting process, so we wanted to offer you the latest techniques and best practices for telling strong stories and engaging clients with impactful deliverables.

Our third webinar in our “Six Steps to Perfect Qual” webinar series will guide you through the best methods to ask questions and get actionable next steps to lead your clients to true insight. We will discuss the impact of powerful communications through a combination of the latest technology and practical tips for storytelling and creating actionable deliverables.

In this webinar you’ll learn how to:

• Build impactful communications through storytelling (with practical advice on finding the golden thread in the information)
• Different ways of communicating insight using technology

In order to provide true insight, researchers need to guarantee the best possible participants. But for this guarantee, there are some guidelines, and several firm rules, that must be carefully considered.

Our second webinar in our “Six Steps to Perfect Qual” webinar series will guide you through the best methods to get the best people on your qualitative project. Ask questions and get actionable next steps to lead your clients to true insight.

In this webinar you will uncover the best practices for qualitative recruitment:

• Critical steps and valuable tips in getting the right respondents
• Leading techniques taking advantage of new (and old) resources
• Leveraging the best technology in recruitment software
• Support for recruiting even the rarest hard-to-find people for quality insight

L&E held our first webinar in our “Six Steps to Perfect Qual” webinar series we’ll be hosting in 2018. The first step in our series focused on qualitative research design and its importance to great qualitative research.

In this webinar you will:

• Hear what leaders in research design are doing in both consumer packaged goods (CPG) and healthcare, and what the qualitative industry should be learning to prepare for their needs
• Learn the latest best practices in qualitative research design, as well as pitfalls to avoid
• Identify unmet needs and “pain points” that will give qualitative researchers an opportunity to address