Nationwide Participant Recruitment & Panel Sourcing
Qualified, engaged participants for qualitative and quantitative research — across consumer, healthcare, legal, and B2B audiences, screened to your exact criteria.
Great research depends on who's in the room. We recruit the right participants — people who genuinely fit your screener, show up prepared, and engage honestly — and back every project with dedicated project management and transparent feasibility.
Trusted by leading brands and research teams
Recruitment for every research audience
Whatever you're studying, we source participants matched to your screening criteria — not just whoever's available. Explore recruitment by audience.
Consumer & Shopper Research
General-population samples, category and brand users, parents and families, and specialized consumer segments for focus groups, IDIs, and product testing.
Healthcare & Patient Research
Patients, caregivers, and healthcare professionals — including low-incidence conditions and specialists — recruited with appropriate care and consent.
Legal & Litigation Research
Jury-eligible participants and mock-trial panels matched to venue and demographic profile for litigation research and trial preparation.
On-Site & Intercept Research
In-the-moment recruitment at retail, venues, and events for intercepts, shop-alongs, and on-site studies where context matters.
What sets L&E's recruitment apart
Every engagement is managed by a dedicated project manager who oversees screening, scheduling, confirmation, and show-rate management from first contact through session completion — recruiting built around your criteria, not a generic sample pulled from a list.
A dedicated project manager on every study
Every engagement is led by a named project manager — your single point of contact from kickoff through fieldwork. Your PM deploys the screener, monitors quota progress in real time, handles participant communication, and coordinates replacements as needed. You get daily updates and direct access throughout the study.
1.6 million verified panel members as a starting point
We start from a proprietary panel of more than 1.6 million U.S. participants — verified through identity validation, geolocation, and activity-based checks, and actively profiled across demographic, behavioral, psychographic, and condition-specific dimensions. That means fast, confident feasibility from real data, not assumptions.
Recruitment for every methodology
We recruit for the full range of study types: focus groups, in-depth interviews, online communities, shop-alongs, in-home use tests, ethnographies, sensory evaluations, mock trials, jury deliberations, diary studies, concept tests, and large-scale surveys. The methodology drives the recruitment approach, not the other way around.
Hard-to-reach & low-incidence audiences
When a study calls for participants outside standard profiles — rare medical conditions, niche professional roles, specific behavioral segments, low-incidence consumers — we extend beyond the panel through targeted digital outreach, social sourcing, professional networks, and community partnerships. We set realistic feasibility and timelines upfront, then execute against them.
Transparent feasibility & real-time tracking
Before recruiting begins, you get an honest read on what's achievable given your criteria, timeline, and budget. Once we're underway, the Client Portal gives you live visibility into progress, participant profiles, and screening status — so you're never waiting on an email to know where things stand.
Quality controls that protect your data
Our process includes multi-layer verification and fraud prevention at every stage: identity validation at enrollment, re-verification at screening, attendance confirmation, and participation-frequency limits that keep over-researched respondents out of your study. Our processes are certified to ISO 20252 and ISO 27001.
Frequently asked questions
What kinds of participants can L&E recruit?
Do you recruit for both qualitative and quantitative studies?
Do you recruit nationwide?
How do you make sure participants qualify and show up?
Tell us your audience — we'll tell you what's achievable.
Share your screening criteria, timeline, and methodology, and our team will come back with an upfront feasibility read and a tailored recruitment plan.