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Research on Research – L&E’s Journey to Understanding Our Research Participants

Research on Research – L&E’s Journey to Understanding Our Research Participants

by leresearch | Dec 8, 2021 | Publications, White Paper

Is great qualitative research recruiting important to you? We hear from clients that great recruiting ranks pretty high, which means quite a bit to L&E since we are passionate about recruitment. We are so passionate that our Research Design Engineer conducted...
Is your qualitative research helpful or harmful?

Is your qualitative research helpful or harmful?

by leresearch | Dec 7, 2021 | Publications, White Paper

Recent trends in the market research industry show that more and more researchers are looking to quantitative panels to complete qualitative research. The hope is that quant panels will reduce costs and save time, but are they actually faster and cheaper, and what is...
6 Steps To Perfect Qual – Step 6: Maintaining Client Relationships

6 Steps To Perfect Qual – Step 6: Maintaining Client Relationships

by leresearch | Dec 7, 2021 | Publications, White Paper

A good marketing strategy is paramount in building client relationships, from generating new business to encouraging former clients to use your services again. So, how can you use your resources to effectively nurture your leads? The final white paper of our series...
Emerging Methods in Qualitative Research Technology

Emerging Methods in Qualitative Research Technology

by leresearch | Dec 7, 2021 | Publications, White Paper

LANDING A FULL 360 VIEW OF THE CONSUMER Technology is bringing researchers, stakeholders and brands closer than ever to their consumers.  Small consultative researchers and corporate researchers alike need to provide the same impact from their research. Now, no matter...
6 Steps To Perfect Qual – Step 5: Insight Communication

6 Steps To Perfect Qual – Step 5: Insight Communication

by leresearch | Dec 7, 2021 | Publications, White Paper

Once you’ve completed your qualitative research, it’s crucial to communicate the results in a way that motivates clients and stakeholders to take action. So, how can this be accomplished? This penultimate white paper of our series explains the importance of telling...
6 Steps To Perfect Qual – Step 4: Qualitative Analysis

6 Steps To Perfect Qual – Step 4: Qualitative Analysis

by leresearch | Dec 7, 2021 | Publications, White Paper

To get to the heart of qualitative analysis, you need to dig deep, as well as scope the bigger picture, to provide actionable insight for the client to address the problem. This next L&E trust guide sets the scene for the current scale of qualitative data, and...
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