by Lamae Weber | Nov 6, 2024 | Insight Communication, Market Research, Qualitative Research, Recruiting, Technology, Virtual Environment, Webinar
Our 7th annual Future Trends in Research and Technology webinar brought together leaders in the market research industry to discuss how innovations are reshaping the field. Featuring Barry Jennings from Microsoft, Charlie Rader from Procter & Gamble (P&G),...
by Lamae Weber | Nov 1, 2024 | Consumer Psychology, Insight Communication, Market Research, Technology
This fall, we’ve attended some of the most anticipated events of the year: ESOMAR Congress, Insights Association’s CRC, and The Society of Sensory Professionals’ (SSP) Annual Conference were an opportunity to connect with new people, unveil our new brand identity, and...
by leresearch | Jul 24, 2024 | Insight Communication, Market Research, Qualitative Research, Quantitative Research
Hearing from Microsoft, PepsiCo, and Verizon at Quirks NYC 2024 Welcome to our recap of one of the most anticipated events in the insights industry—Quirks NYC 2024! Hosted at the iconic Jarvis Conference Center in Midtown Manhattan, this year’s event was packed with...
by leresearch | May 29, 2024 | Insight Communication, Market Research, Qualitative Research, Quantitative Research, Technology
The Business of What’s Next: Anticipating Disruptions in Market Research Business as usual now means anticipating what’s next. Advancements in insights come with other considerations that can be as disruptive as the technology itself, such as new processes,...
by leresearch | May 7, 2024 | Insight Communication, Market Research, Qualitative Research, Quantitative Research, Technology
April Adventures: Atlanta to Austin and All Around Several members of team L&E attended the Insights Association’s Annual Conference and IIEX North America this past April. We wanted to share our takeaways from these two wildly different events. IA’s Conference...
by leresearch | Feb 5, 2024 | Consumer Psychology, Insight Communication, Market Research, Qualitative Research, Recruiting, Technology
QRCA 2024: The Qual Research Landscape of Tomorrow The L&E team has just returned from the QRCA Annual Conference held in Denver. We came back inspired and energized by the innovations sweeping through the market research qualitative industry, and the alternative...