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The Latest in Qualitative Research Technology – Part 2

The Latest in Qualitative Research Technology – Part 2

by leresearch | Dec 7, 2021 | Focus Groups, Market Research, Qualitative Research, Technology

New Tools for Better Insights In part one of this blog, we discussed using AI to aggregate feedback and tap into data sources that may be too large or complex to analyze without AI. Yogi is emerging as a useful platform to identify and analyze data efficiently. Yogi...
The Latest in Qualitative Research Technology – Part 1

The Latest in Qualitative Research Technology – Part 1

by leresearch | Sep 23, 2021 | Focus Groups, Market Research, Qualitative Research, Technology, Virtual Environment

Covid-19 Changed the Way We Conducted Research Covid-19 impacted the market research industry in a countless number of ways. L&E Research, like many other qualitative research firms that offer in-person facility solutions, saw a drastic decline in face-to-face...
Webinar | Technology Partners – Discussion with AYTM & QualSights

Webinar | Technology Partners – Discussion with AYTM & QualSights

by leresearch | Feb 19, 2020 | Market Research, Qualitative Research, Quantitative Research, Recruiting, Technology, Webinar

Free On-Demand Webinar – L&E Webinar Series On March 18th, 2020, we hosted our first webinar of the year. In this on-demand webinar you will learn about the newest technology companies that L&E has partnered with to make your research process not just...
Webinar | L&E Technology Partners – A Deeper Look at Qual Research Technology

Webinar | L&E Technology Partners – A Deeper Look at Qual Research Technology

by leresearch | Jan 29, 2019 | Market Research, Qualitative Research, Technology, Virtual Environment, Webinar

FREE on-demand L&E WEBINAR On February 20th, 2019, we hosted our first webinar in our webinar series for 2019. We learned more about the technology companies that we have partnered with to make your research process not just easier, but seamless from start to...
B2B Qual – going beyond in-depth interviews

B2B Qual – going beyond in-depth interviews

by leresearch | Apr 6, 2018 | Focus Groups, Market Research, Qualitative Research

For the deepest, most comprehensive insights and personal opinions, it is difficult to beat the one-on-one interview.  However, there are other options. Many people assume that B2B qualitative research cannot use the same variety of methods as B2C qual, or even B2B...
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